Transformation of
data into information
The process of turning data into information starts with the
collection of data, then storage, then processing, then retrieval, then
presentation.
Collecting data starts by gathering data from where it’s
generated such as measurements or available and makes sure it’s valid for use.
Storing data is done by putting the data on some form of
storage media such as a server or a hard drive; it’s kept stored for long
periods of time until it is used.
Processing data is done by taking data which is input and
turning it into information ready to be presented as output.
Retrieving data is simply taking the information from the storage
media.
Presentation is displaying the information in a format the
user can understand such as text or graphics, a hard copy will also usually be
printed.
Types of
information systems
Marketing Systems-Sales Performance
This was one of the first areas in IT to adopt information
systems, it’s used to identify where business sales are going up and down. It’s
also used to see how well one stores sales react to a promotion or special
offer before applying it to any other stores. It’s also used to analyse the
effect of product prises, profits/losses and rival competition.
Financial Systems-Costs and Investments
Information systems are needed to provide employees an
easier way to manage income and revenue, but once in use can also be used to
focus on costs and expenditure which expands the need for the information
systems as they have a greater use.
They can be used to identify trends and patterns that affect
the business or may have been affected by the businesses actions.
It can also be used to monitor and identify the effect of a
financial investment, large purchase, new revenue or expenditure.
Human Resources (HR)-Staffing and Professional Development
Human Resources need information systems to aid them in the
vast amount of analysis they need to do as part of their job. Information
systems can aid human resources in deciding how many staff they need at certain
times of the day depending on key times in the day. It helps to identify skill
shortages, training needs and staff turnover.
Analysing the skills of staff can support the business in
making decisions about promotions, training and career development
opportunities.
Management
Information Systems (MIS)-Decision
Support
This system helps to make decisions, the input query and
response is already pre-defined. This system is effective in supporting
management asking repetitive questions, it helps to track, analyse and make
decisions on the day-to-day running of the business. They’re simply systems
that have all complexity hidden away from the user to provide a comfortable
environment. Answers and analysis are often presented as graphs and tables for
ease of use but can be exporting to other office applications. The system can
only provide effective support if the data entered into it is accurate and
consistent.
Features
An MIS is used as a decision support system where the input
query and response is always pre-determined; it’s used to ask the same question
repeatedly but about different subjects. For example listing the top 5 stores
with the highest profit for the last month, this can then be compared to the
previous month which would highlight flagship stores.
Benefits
An MIS can be easily used by senior management as any
complexity is hidden meaning the MIS can be easily used. Answers are often
presented in tables and graphics and can be imported into a spreadsheet. An MIS
provides answers very quickly which saves time.
Effectiveness
For an MIS to be effective it must be as
accurate as any other source of information, sustainable and available to use
at any given time, must have consistent timelines so that all MIS systems operate
effectively, must give the user confidence to use the MIS and trust the
information it outputs, any faults found in the data, processes or systems must
be fixed and the customer must be reassured that the fault is fixed and won’t
occur again to keep customer confidenc
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